Privacy policy
PRIVACY POLICY
1. Introduction
Welcome to GOAT AVENUE ("we," "our," "us"). We are committed to protecting your personal information and respecting your privacy rights.
This Privacy Policy explains how we collect, use, store, and safeguard your information when you visit our website, make a purchase, or engage with our marketing and social media services.
This policy applies to all visitors and customers worldwide, including those based in the United Kingdom, the European Union, the European Economic Area, the United States, Canada, Australia, New Zealand, and all other regions where our services are available.
By using our website or services, you agree to the terms of this Privacy Policy.
2. Who We Are
GOAT AVENUE is an independent global reseller. We buy, sell, and source products from trusted suppliers worldwide. We are not affiliated with, sponsored by, or endorsed by any brand featured on our website. All brand names, logos, and trademarks remain the property of their respective owners.
Registered Address: 4th Floor, Silverstream House 45 Fitzroy Street, Fitzrovia London, W1T 6EB United Kingdom
📧 support@goatavenue.com
3. Information We Collect
We collect only the information necessary to provide a safe and personalised shopping experience.
(a) Personal Information:
- Full name
- Email address
- Billing and shipping addresses
- Payment details (processed securely via third-party payment gateways)
- Order history
(b) Technical Information:
- IP address
- Device type, browser, and operating system
- Cookies and web tracking data
(c) Marketing Data:
- Preferences and interactions with our advertisements on Meta (Facebook, Instagram), Google Ads, Pinterest, and X (Twitter).
4. How We Use Your Information
We use your information to:
- Process Orders — fulfil and deliver your purchases
- Customer Support — respond to enquiries promptly via email
- Service Improvement — understand how visitors use our website
- Marketing & Promotions — share relevant offers and new arrivals (with your consent)
- Legal Compliance — meet tax, fraud prevention, and regulatory obligations
5. Legal Basis for Processing (UK, EU & International)
We process your personal data under one or more of the following lawful bases:
- Consent — when you opt in to marketing communications
- Contract — to fulfil and deliver your orders
- Legal Obligation — to comply with tax, accounting, or regulatory requirements
- Legitimate Interests — to improve our services, security, and customer experience
6. Children's Privacy
Our store is not directed at children under the age of 16 (or the applicable minimum age in your region). We do not knowingly collect personal data from minors. If you believe a child has provided us with personal information, please contact us at support@goatavenue.com and we will delete it promptly.
7. Cookies and Tracking Technologies
We use cookies and similar technologies for:
- Site functionality (shopping cart, checkout)
- Analytics and performance monitoring
- Advertising and personalised recommendations
You may disable cookies through your browser settings. Please note that some website features may not function correctly if cookies are disabled.
8. International Data Transfers
As a global retailer, your data may be processed or stored in countries outside your own. We ensure all international transfers comply with applicable privacy laws, including UK GDPR, EU GDPR, PIPEDA, and CCPA. We rely on Standard Contractual Clauses (SCCs) and equivalent safeguards to protect your data.
9. Data Retention
We retain your personal data only for as long as necessary to:
- Fulfil your orders and provide customer service
- Meet legal, tax, and accounting obligations
Once no longer required, your data is securely deleted or anonymised.
10. Your Privacy Rights
Depending on your region, you may have the right to:
- Access your personal information
- Correct inaccurate or outdated data
- Request deletion of your data ("Right to be Forgotten")
- Restrict or object to processing
- Withdraw consent to marketing at any time
- Request data portability
To exercise any of these rights, please contact us at support@goatavenue.com. We will respond promptly and in accordance with applicable law.
11. Marketing and Social Media Advertising
We use Meta (Facebook & Instagram), Google Ads, Pinterest, and X (Twitter) for marketing and retargeting. These platforms may collect anonymised or pseudonymised data to deliver relevant advertisements.
You can manage or opt out of personalised ads through your account settings on each platform or via your browser and device privacy preferences.
We do not sell or trade your personal data to third parties for profit.
12. Data Security
We apply strict security measures to protect your data, including encryption, firewall protection, and access controls. While no online system can guarantee absolute security, we take every reasonable step to safeguard your information.
13. Global Coverage
This Privacy Policy applies to customers worldwide, including:
- UK & Europe — United Kingdom, EU/EEA member states
- North America — United States, Canada, Mexico
- Middle East — UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, Israel
- Africa — South Africa, Nigeria, Egypt, Ghana, Kenya, Morocco
- South Asia — India, Pakistan, Bangladesh, Sri Lanka, Maldives
- Oceania — Australia, New Zealand
- Asia-Pacific — Singapore, Japan, South Korea, Malaysia, Indonesia, Hong Kong
- Latin America — Brazil, Argentina, Chile
Regardless of your location, your personal information is treated with equal respect and lawful protection.
14. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated Effective Date. We encourage you to review this policy regularly.
15. Contact Us
For any questions, concerns, or data requests, please contact:
GOAT AVENUE 📧 support@goatavenue.com 🕒 Available 24 hours a day, 7 days a week
